Thursday, 7 November 2013

Analysing the target demographic



We looked at audience research carried out by the UK film council to identify our target demographic audience our Genre is ACTION. the reasons we have chosen this genre is because it has a very large market impact  and ranks 5th on the chart with a GB watch percentage of 50%. our genres is a good choice as the action aspects of our film attracts men above 35 there for it would be appealing to already a large number of people and there for there would be a very good audience. For our genre the percentage of parents and not parents the percentages are in favour of our target audience having children. the social classes associated with action are mostly viewed  by middle citizens  closely followed by lower class citizens.









































Our target audience are people that enjoy Action and as you can see in the graph above it is a very good choice as our genre is within the top 5 and has a much higher percentage of people that enjoy watching it and there for our target audience will be much larger than if we were to produce a film with the genre such as Nollywood.



 
 
 
 
Our chosen genre is a very good choice as it is rated with in the top 4 of people favourite genre there for there will be a large target audience and a high demand for our movie to be seen.
 
 
Conclusion
 
Our primary target audience is men above 35 years of age with children in middle class we also have a secondary audience of men under 35. 

2 comments:

  1. You must check spellings (use word if needed)

    Re-read (aloud) - check all work before publishing

    Who IS your TA? You must conclude!

    C

    ReplyDelete
  2. Where is your box office data etc?

    Where is your generic conventions post?

    ReplyDelete