Target Audience Member Profile

I have chosen a member of our target audience and I am going to interview them to see what they like regarding music, magazines, films and TV and there views on our chosen theme.

I interviewed a Male, age 45 who works as a IT technician for a local buisness. His hobbies are traveling  and photography, His class status is C1/C2. I asked him questions on what he enjoys in music, films, books etc to get a better of our target audiences preferred aspects of media.

Music- He enjoys a wide rage of music from many different artists but favours the more recent music as he finds it catchy. He dislikes slow ballroom like music as he finds its boring due to its soft notes.

Films - He really enjoys Action films as they often have interesting plots that are full of enigma and twists his favourite films are the Matrix and the Born ultimatum as he finds them to always surprise him with more and more action. He dislikes si-fi as he finds that they are not realistic and exaggerate to much and so he doesn't enjoy watching them.

TV - Enjoys crime dramas such as CSI,  because of the enigma through and he finds it very enjoyable to guess who the victims killer was by piecing together the evidence. He dislikes animations due the un-realistic actions of the characters and the trouble they find them self's involved in 


Other Media - He enjoys websites such as YouTube and Netflix as he is able to watch the new action films and his favourite crime dramas as he finds them exciting  

Attitude to our film opening genre - He enjoys action films if the storyline is full of enigma to keep him interested and give him a shot at working out who is who and what they may do next. He also enjoys the element of horror integrated into it as he finds that it can add tension to a movie and hep keep his full attention

After collecting this information, we have concluded that our film opening needs to include; classic memorable music that will set the scene mentally, lots of enigma to involve the audience and make them think, the element of truth about the storyline (e.g. events that could or have happened) in order for it to seam realistic.

Marketing our production - we would market our production in news papers and on well-known websites such as news sites as we found out that our audience is often aware of current events and will most likely be watching the most recent action film days after it being released . this should appeal to our target audience as they presumably watch and read the news. We could also market our production on sites such as YouTube and Vimeo, this would appeal to a younger audience and widen our target market but we will mainly focus on appealing to our primary demographic as they would provide a much bigger audience.